I have been registered user of Amazon.com for many years now. I still remember when Amazon started to recommend books to me upon log-in. I wasn’t very impressed with the recommendations made by Amazon’s initial implementation of the recommendation system. But that was my first experience with the on-line recommendation systems, which have become very [...]
Archive for the ‘Personalization’ Category
Online Recommendation Systems
Posted in Matchmine, Personalization on April 4, 2007 | Leave a Comment »
Google’s Pay-Per-Action Beta
Posted in Personalization on March 30, 2007 | Leave a Comment »
Google recently launched a new business model called Pay-Per-Action (PPA) for its AdSense products. This model gives up its revenue generating Pay-Per-Click model in favor of a Pay-Per-Action model that could tackle the click-fraud problem associated with the Pay-Per-Click model.
The Pay-Per-Click model was popular with the on-line advertisers because they were charged only if a [...]
You deserve that “Personalized” service
Posted in Personalization on March 27, 2007 | Leave a Comment »
In recent years, we have all experienced a Digital Media Explosion on the internet. The dramatic advancement in technology has resulted in a superior quality of digital audio, video and other types of content media as well as (almost) instant delivery of rich content to the consumers. The improved infrastructure has resulted in a reliable [...]
